Designer Profile

The AXOXYXOXS design team of Wong Ha, Wan Sio Tong, and Cheong Kuan Peng founded the fashion brand and had introduced their first collection n 2015. Their collections were on exhibition in Macao Fashion Gallery – Bright New Designer Fashion Exhibition. For many years, they have received sponsorship from Macao Cultural Affairs Bureau’s “Subsidy Programme for Fashion Design on Sample Making” to develop their fashion collections.

Brand Profile

【AXOXYXOXS】 represents a group of people who refuses to be labeled, reluctant to be confined by conventions, yearns for freedom, and always pursues their independence and dreams. The AXOXYXOXS design accents details and originality without sacrificing wearability and easy to mix & match. Minimalistic cuttings with nonchalantly placed details exhibit a low-key, graceful, and casual urban chic. AXOXYXOXS conveys their ambition for changes and uncompromising attitude towards life.

Designer Profile

Isabella Choi graduated from Kingston University, U.K. with a BA Degree in Fashion. Besides actively participating in local and overseas fashion design events and exhibitions, Isabella is also deeply passionate about Macao stage costume creation, working with many local artists and involves herself in stage costume direction.

Brand Profile

【NEGA C. Fashion】was established in 2011. “The life you love, the love you live” has since been the design principle of NEGA C. Their collections were created with their love of life, unwillingness to be retrained by age, and yearning to live like a lively girl. Their design concept focuses on living a casual life that incorporate elements of street culture, music, and art, creating a series of retro yet cute and mischievous fashion.

Designer Profile

Janko Lam focuses her mind on sustainable development when designing fashion. She once received an “EcoChic Design Award” from Redress, a Hong Kong charitable organization. Janko specializes in using recycled fabrics to redefine the elegant aesthetics of qipao, winning her numerous acclaims from the fashion industry. Her collections frequently showed up in exhibitions around the globe, and one of her creations has become a permanent collection of the Hong Kong Heritage Museum.

Brand Profile

Classics Anew was established in 2014. The brand intertwines traditional Chinese aesthetics with modern design elements while upholding the design concept of sustainability and durability. The brand frequently uses natural materials such as organic cotton, linen, denim, and silk as fabric, coupling with meticulous craftsmanship, working to reshape retro Chinese fashion and revitalize Chinese clothing culture.

Designer Profile

Sun Gui Tian Founder of fashion brand YIZHUO, a Top-Ten Original Designers of Shenzhen, Vice President of Guangdong Fashion Designers Association. In 2018, Sun was invited to join the London Fashion, launching his collection “2018 A/W Cage Crown” at Hilton on Park Lane. In 2019, Sun was awarded the “Shenzhen Fashion Grand Award” at Shenzhen Fashion Week and his “Wu Kong” collection won him the “Top-Ten Original Designers” award.

Brand Profile

YIZHUO design concept is “Interpreting Chinese Elements with Contemporary Aesthetic Standards”, YIZHUO worked to recapture cultural treasures and artisan crafts that are about to be lost, striving to demonstrate “YIZHUO Creativity Interpretation of Ingenuity”.

Designer Profile

Jeania Tang has been designing and creating gold-threaded embroidery Chinese wedding gowns for over 30 years. She is the representative inheritor of Chinese wedding gown embroidery art and one of the Top-Ten Guangdong Designers. Her creations won national/provincial/city awards on many occasions, including the 2019 Guangdong Embroidery Women’s Fashion Award, “Aesthetic Golden Artisan” Special Gold Medal at the 2020 Pearl River Delta Arts and Crafts Creation Competition.

Brand Profile

“Xiaoru Qungua Design Office” was set up by Deng Qirong and Jeanie Tang in 2002. Their creative principle is “Interpreting Fashion with Traditionally Clothing”, hoping to infuse “Intangible Cultural Heritage” into everyday life. Their design office was awarded the “Guangzhou Municipal Intangible Cultural Heritage Organization” and “Guangzhou Huadu District Intangible Cultural Heritage Inheritance Base” in 2015 and 2017.Besides basing their brand business in Guangzhou, they have also established many franchised outlets all over China.